Marketing Community Lead
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About the Role
We are looking for a Marketing Lead to join the growth team. This is a role for a DeFi native with extensive experience and track-record contributing to DeFi communities. You are an entrepreneur who can plan, execute and optimize an end-to-end marketing strategy utilizing internal and external resources.
About Silo Finance
Silo Finance is a decentralized, non-custodial lending protocol that brings isolated lending markets to all token assets. Our lending application is live on Ethereum and Arbitrum with hundreds of DAUs.
We are a distributed team working to disrupt the decentralized lending market. We maintain a flat organizational structure where all members contribute equally towards a North Star metric.
Silo Finance is backed by a large community of top builders and enthusiasts in the blockchain. In December 2021, we raised over 7,500 ETH from over 1,000 backers in a fair, permissionless token auction.
- Use Analytics effectively to design marketing campaigns to drive our North Star metric upward.
- Build, manage, and optimize a community grants program aiming to increase our user base across communities and countries.
- Own all communications and social channels.
- Earn organic media coverage (Podcasts; Spaces; News coverages; Youtube; etc.).
- Extensive marketing experience in DeFi.
- Proven track record showcasing the creation and successful implementation of marketing campaigns.
- Deep knowledge of DeFi communities and projects.
- Fluency with Analytics tools.
- Entrepreneur at heart with the ability to work autonomously.
- Excellent written and verbal English skills.
Generous token allocation
Remote & flexible working hours